Whether you’re hosting a small gathering or a large public event, creating your first event on Shotgun is quick and intuitive. You are fully autonomous, everything happens directly from your Smartboard.

Before continuing, keep in mind that publishing an event on Shotgun always follows three simple steps:

1. Create your event (you’re here!)

2. Set up your ticketing → Read the article

3. Publish your event → Read the article

Each step is independent, and you can take your time. Nothing is visible publicly until you decide to publish.

💡 If your account setup isn’t fully completed yet, you can still create your event and its ticketing. Everything will be saved as a draft until your account is verified.

In this article

• Create your event

• What fans see

• Next step

Create your event

Log in to your Smartboard, then click Create an event from your homepage.

You’ll go through a few short steps to define your event’s main details. Each field helps Shotgun display your event properly on the app and website.

💡 Start with a simple draft. You can change these informations anytime later before publication.

1. General information

Start by filling out the basic information. All fields must be completed before moving to the next step :

• Event name: choose a clear and recognizable name

• Event visibility:

  • Public – visible to everyone

  • Private – accessible via a private link only

  • My page only – listed exclusively on your organizer page

• Event type: select the format (Club, Concert, Festival, Open Air, Warehouse)

• Dates: set the start and end dates of your event

• Location: select a location or address. 

💡 You can also hide the address until the d-day by selecting Secret Location 👉 Learn more on secret location

2. Description & visuals

This section helps attendees understand your event and makes it visually appealing.

• Event description (mandatory):

  Write an engaging text that describes your event. You may also include practical or legal information, it will appear on the PDF ticket and in the purchase confirmation email.

• Cover image (mandatory):

  The image appears on the Shotgun app and website. Choose one that reflects your brand and atmosphere.

💡 You can add it later if needed before publishing.

• Video trailer (optional):

  Upload a short, dynamic video to give fans a taste of your event’s vibe.

💡 You can adjust these settings at any time, before or after publishing your event.

3. Music & artists

⚠️ If your event features artists or DJs, this step is essential.

• Add artists to your lineup so your event appears on Spotify, Bandsintown, and Songkick once it is live.

  

• Fans who follow these artists on Shotgun will receive a push notification when your event goes live to buy tickets.

• Votre évènement a une meilleure visibilité sur la homepage de l'app

💡 Add at least one artist who perform at your event to boost visibility on partner platforms and attract new audiences from day one.

What fans see 

Next step

Your event details are ready. Time to create your tickets.

➡️ Continue to the next article: Set up your ticketing